About Us
Who we are
The BLU Arc Collective exists to equip the people inside organizations — the coaches, culture leaders, facilitators, HR professionals, and changemakers — to lead meaningful, sustainable transformation.
We believe the future of work depends on more than tools, timelines, and to-do lists. It depends on people. Their stories, their habits, their unseen norms and untapped capacity. That’s why we built the Five-Lever Framework: a practical, human-centered model for navigating change from the inside out.
We created this collective because we’ve lived it. We’ve been the ones asked to carry culture while systems stay the same. We’ve worked inside complexity and swirl. We’ve watched “strategic initiatives” burn out because no one asked the right questions or included the people who mattered most.
Now, we’re inviting a different kind of change story. One that starts with awareness. One that honors context. One that equips practitioners with real tools, language, and community.
Our work is grounded in five guiding values:
Integrity – We hold ourselves accountable to do what’s right, not just what’s easy.
Clarity – We translate complexity into actionable insight.
Courage – We help leaders face change with conviction and compassion.
Connection – We believe transformation is built on trust and belonging.
Continuous Learning – We practice what we teach, evolving alongside our clients.
Co-Founder
Angella has a particular kind of vision: she sees the shape of systems that no one else has named.
While others debate symptoms—low morale, slow adoption, good people leaving—Angella traces the invisible architecture underneath. She sees where workflows create friction, where features sit unused because the system wasn't designed for humans, where people burn out not because they're weak, but because the structure is broken. She doesn't just identify problems. She sees the logic of how they came to be—and what it would take to redesign them.
A Career Shaped by Complexity
For more than two decades, Angella has been embedded in the machinery of change—training teams, leading transformations, and rebuilding operational systems in banking, manufacturing, higher education, and workforce development. She's coached senior leaders worldwide, created leadership development programs that shift behavior (not just check boxes), and delivered insights that cut through change management platitudes.
The Discipline Behind the Insight
Angella holds a BA in English from Wilson College and is completing her Master's in Industrial/Organizational Psychology from National Louis University. Her certifications include Six Sigma Green Belt, SPHR, and Certified Change Management Practitioner (Prosci). She's fluent in operational excellence, HR strategy, and change methodology.
She's the person who can walk into a room full of smart, frustrated leaders and say: "Your problem isn't your people. It's that your incentive structure is rewarding the opposite of what you're asking for." And then help them fix it.
The Person Behind the Practice
Curiosity and kindness (not to be confused with niceness) define Angella. She'll ask the uncomfortable question and name what everyone's thinking but no one's saying—with a fierce compassion that makes people feel seen, not exposed.
Nature is one of her favorite classrooms, whether hiking the Appalachian Trail near her home, tending her garden, or practicing Tai Chi. The patience required to grow something, the attention needed to stay present, the discipline of putting one foot in front of the other—it all shows up in how she guides change.
She's also devoted time to the arts as a writer and watercolorist, looking for what's underneath the surface, what wants to emerge. When she's not working, you'll find her cooking for family (she's a devoted mother and grandmother) or escaping to Cape May with her husband, John.
What Angella Brings
Angella cuts through complexity without oversimplifying it. She's a systems thinker with a human heart—analyzing process flows with Six Sigma precision while never forgetting that every box represents a human being with finite energy.
Her approach is direct but never harsh. Strategic but never cold. She brings rigor without rigidity, empathy without rescuing. She'll tell you the truth, even when it's uncomfortable, because sustainable change requires starting with what's real.
She knows that most organizational problems are design problems, not people problems. Once you see the system, you can change it. And once you change the system, people can finally show up as who they actually are.
Co-Founder
Krista doesn't just help organizations change—she helps them see what they've been missing.
With more than 25 years in human services, manufacturing, the arts, and workforce development, Krista has learned one fundamental truth: transformation happens in the space between what people say and what they do. That's where she works. That's where she thrives.
A Career Built on Curiosity
Krista's path wasn't linear, and that's precisely what makes her approach so effective. She's been a regional leader, a national strategist, a curriculum designer, a coach, and everything in between. She's assessed operations in manufacturing plants, developed training programs in higher education, and guided leaders through their hardest strategic decisions.
What ties it all together? An unshakeable belief that people are capable of more than they think—and that the right conditions can unlock it.
In the last two years alone, Krista has coached 53 leaders through more than 310 hours of one-on-one sessions, helping them navigate toxic team dynamics and wholesale organizational transformations. She doesn't offer generic advice. She helps people see their own patterns, challenge their assumptions, and build new muscle for the complexity they're actually facing.
The Credentials That Matter
Krista holds degrees in Business Administration (BS, Capella University) and Organizational Development and Leadership (MS, Shippensburg University). Her certifications include Cornell University, SPHR (HRCI), CIG (National Association of Interpreters), DiSC Facilitator (Wiley), and John Maxwell Team certified coach and Level 2 DiSC consultant.
In 2024, she was honored with the Central Penn Business Journal's Circle of Excellence Award as one of the region's Women of Influence.
But here's what the credentials don't tell you: Krista brings creativity and integrity to everything she touches. She designs experiences that feel different—workshops that don't follow the typical corporate playbook, coaching conversations that cut through the noise, facilitation that makes room for both celebration and challenge.
The Person Behind the Practice
When Krista isn't working with clients, you'll find her knee-deep in a creative project—art, photography, landscape design, or construction at her home near Gifford Pinchot State Park. She doesn't separate "work creativity" from "life creativity." For her, it's all the same muscle.
Balance comes from immersion in the natural world: yoga on the deck, hiking, paddling on the lake, tending her garden, or competing in observed moto trials events (yes, she rides motorcycles through obstacle courses for sport). These aren't hobbies. They're practices that keep her grounded, present, and sharp.
Because here's the thing about Krista: she doesn't just tell people to be resilient, adaptable, and brave. She lives it.
What Krista Brings
Krista sees what others miss—the unspoken tension in a leadership team, the cultural norm silently vetoing progress, the capacity gap masquerading as resistance. She makes the invisible visible, then helps people do something about it.
She's equal parts strategist and human translator. She can read a process flow and spot inefficiencies, but she can also read a room and sense what people aren't saying. She knows when to push and when to pause, when to bring structure and when to create space for emergence.
Her approach is grounded in behavioral science, shaped by decades of real-world experience, and delivered with uncommon empathy. She doesn't do performative change or surface-level interventions. She does the deep, sometimes uncomfortable work of helping people and systems evolve.
She's seen what happens when people are given the right support at the right time—and what happens when they're not. That's what drives her: the moment when complexity becomes clarity, when stuck becomes unstuck, when impossible becomes possible.
Why The BLU Arc?
Build the future. Lead with meaning. Unite what matters.
Every organization faces moments when the familiar gives way to the unknown, when structures, habits, and even identities are tested by the weight of change. These moments can feel disruptive, but they are also an invitation: to reimagine what’s possible, to lead with greater clarity, and to forge deeper connections.
At The BLU Arc Collective, we exist to help leaders and teams step into that invitation with wisdom and courage. Through our Five-Lever Framework, we bring a practical yet deeply human approach to organizational transformation. We help you build the systems and capabilities that support a sustainable future. We guide you to lead with intention and meaning, even in the midst of uncertainty. And we work alongside you to unite people around what matters most — a shared sense of purpose, belonging, and possibility.
Our work acknowledges that change always carries both loss and opportunity. By weaving together research, lived experience, and human-centered practice, we help organizations honor what is ending, navigate the messy middle, and step boldly into new beginnings. The result is not just change that sticks, but transformation that uplifts — shaping futures where people and organizations thrive together.
Build. Lead. Unite.
Let’s Stay Connected
If you're ready to shift the way change happens in your organization or you simply want to be part of a thoughtful, growing community of practitioners we invite you to join us.